Interviewing Users: How to Uncover Compelling Insights by Portigal


Publisher : Rosenfeld Media; 1st edition
ISBN : 9781933820118
Year : 2013

SKU: 9781933820118. Category: , .

Product Description

Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that’s not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You’ll move from simply gathering data to uncovering powerful insights about people.

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