Product Description
This text provides all the step-by-step guidance needed to create and market an image that will use public perceptions to build awareness, increase market share and attain business objectives.
Image Marketing: Using Public Perceptions to Attain Business Objectives by Joe Marconi
Rp1,174,000
Publisher : McGraw-Hill; 1 edition
ISBN : 9780844235042
Year : 1996
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